Strawberry Communications: Writing & PR
Every business has a great story – let us tell yours!
I recently wrote a post about using technology, in particular social media, to market your business. Read it here.
I have since become more involved with social media for business and personal purposes. I have found it led to work, as well as new contacts and greater knowledge. [Read more...]
This article was written for Flying Solo. Have a look here.
A recent conversation with a fellow business mum about recognising the difference between free publicity and paid advertising made me wonder how easy it really is to tell. [Read more...]
After reading several comments on the new Flying Solo forum and Ingrid Cliff’s blog on getting personal this Christmas, I started thinking about how much difference actually meeting a person makes.
Sure in this cyber-enabled world we work in, it is easy to keep in contact with clients from around the corner, as well as around the world, but have you ever thought of the effect a personal meeting has on your relationship over the odd email and, maybe, phone call? [Read more...]
This article was written for Flying Solo. Have a look here.
The first few weeks as a first time parent are filled with fear and questions, but then you relax and start to think about the future. In many ways it’s the ideal time for acting on that great business idea and starting a business. [Read more...]
After reading a great blog by Valerie Khoo for Enterprise, called The one thing you must not ignore in a downturn, I started thinking more about what Valerie had said.
Many businesses ditch marketing when times are tough, but this is madness, as now is the time to make your business stand out from competitors to compete for the dwindling dollars customers have to spend. Sure, re-evaluate marketing practices to cut out the ones that aren’t as successful and track all marketing activity to make sure it is paying dividends, but don’t chop out marketing altogether. [Read more...]
This article was first published in Flying Solo in June 2008. See the article here.
I currently have two jobs: one job is paid for with money, and the other with love. This article provides five rules to help working parents. [Read more...]
Everyone has a passion. It might be your job or a hobby, but you are an expert in that subject and you get a buzz from it.
What if you could make money from your passion – in fact create a successful business? Could this be the chance you’ve always wanted to tell the boss exactly what you think and work for yourself? [Read more...]
After speaking with a business coach briefly this morning and telling him time management was probably my biggest issue when it came to my business, I realised procrastination was the real issue.
I’ve never thought of myself as a problem procrastinator, however this morning’s conversation, a recent flurry of time-management related reading and the fact I had put off my accounts for six months made me realise I do procrastinate. I don’t think I do it to the point where my business will suffer, but I do put off tasks I am not interested in until I absolutely have to do them. [Read more...]
This article was written by Johanna Baker-Dowdell for Kidz on the Coast magazine.
Between rising interest rates and house prices and the need to establish a career, more and more women are working. And the baby boom this country is experiencing means many women are also mothers, combining paid jobs with parenting. [Read more...]
“What consumers want are experiences… Memorable events that engage them in an inherently personal way”
Joe Pine, co-Author of The Experience EconomyExperiential marketing isn’t a term used often in small business circles, however it is something to consider when you want to get your brand out there with a bang! [Read more...]
Copyright © 2012 Strawberry Communications ·Website by Picasso Media Group · Log in