Strawberry Communications: Writing & PR
Every business has a great story – let us tell yours!
Anita Lincolne-Lomax with baby Grace
A special hug or kiss (or both) from their children is what makes Australian mums happy.
A survey1 of mothers over the Mother’s Day weekend by wholesale product gateway Babes in Arms revealed mums have simple wishes when it comes to what puts a smile on their faces.
Full results
A hug/kiss from their child/ren 21%
Having my family with me 18%
Waking up to my child/ren smiling at me 17%
All of the above 11%
Sleeping in 11%
A hug/kiss from their partner 7%
A company specialising in providing affordable solar power products for Africa’s poor has been selected alongside seven other organisations from India, Indonesia, Cambodia, Peru and Afghanistan as a finalist for the 2012 Ashden Awards, the world’s leading green energy prize. The finalists will compete for over £120,000 prize money, with the winners to be announced at a prestigious ceremony in London on 30 May 2012.
Social for-profit enterprise Barefoot Power is rolling out a wide range of solar power products at speed across Africa, brightening up the lives of those with limited or no access to grid power. Products range from single desk lamps to complete kits for use by community homes, clinics and schools. With good links to microfinance organisations, Barefoot has sold more than 300,000 lanterns and lighting kits to the rural poor in Kenya, Uganda and elsewhere.
Adding to a big year in business that saw director Anita Lincolne-Lomax named the 2011 AusMumpreneur of the Year, Babes in Arms can now include Australian Small Business Champion finalist in its accolades.
The specialist national distributor of baby carriers and slings and babywearing expert, Babes in Arms, is a finalist in two categories – Entrepreneurship and Specialised Small Business – in the awards, which are the largest small business awards program in Australia.
Seven-year-old Launceston Church Grammar School student Eleanor Crooks will be donning a purple mask and cape, and her classmates will be sporting purple hair and wristbands, to mark Purple Day for Epilepsy.
Epilepsy Tasmania is encouraging people to better understand the condition and to show their support for friends and colleagues living with epilepsy by supporting Purple Day for Epilepsy Awareness on 26 March. Other events will also be held throughout the state during March.
A media opportunity has been organised where you can photograph or film Eleanor and her classmates at Launceston Grammar School, 10 Lyttleton St, East Launceston, on Monday, 19 March at 10.30am.
Luke Quinlivan
Australian water polo goalkeeper, Luke Quinlivan, is competing against epilepsy discrimination in a TV advert that launches today as part of Epilepsy Australia’s national awareness month.
In the Community Service Announcement (CSA) Quinlivan promises to do his best in his pursuit of representing Australia in the 2012 Olympic Games, and asks Australians to do their best by not discriminating against people with epilepsy.
Epilepsy is a common condition with 224,000 Australians diagnosed, yet data from Epilepsy Australia and Epilepsy Foundation of Victoria national epilepsy longitudinal study has found that people often face prejudice from the community and employers. Luke was diagnosed with epilepsy 12 years ago, but through effective management strategies the condition has not stopped him becoming an elite athlete and one of the highest rated goalkeepers in world water polo. In the CSA Quinlivan explains “Even today people with epilepsy face incredible discrimination, but this prejudice is just another obstacle we can overcome”.
Stay-at-home mum, Danielle Parés, today launched SmokyEye.com, a comprehensive online video tutorial demonstrating how anyone can achieve the ‘Smoky Eye’ look in just 6 simple steps using her high quality Smoky Eye makeup collection.
Popularised by sexy socialite, Kim Kardashian, the Smoky Eye look (also known as ‘Sexy Smoky Eye’) is a sophisticated, seductive eye makeup technique.
To date, however, it’s been difficult to achieve the Smoky Eye look without the aid of very expensive cosmetics or a trained professional makeup artist. SmokyEye.com looks set to change all that.
Developed by Australian mum, Danielle Parés, SmokyEye.com offers a high-definition video tutorial demonstrating how to achieve the Smoky Eye look. The tutorial consists of six short, easy to follow videos — one for each step in the process.
Tasmanian Premier Lara Giddings will open the new $5 million Josef Chromy Restaurant and Function Centre on Tuesday evening (28 February).
More than 150 guests, including Tourism and Hospitality minister Scott Bacon, Launceston mayor Albert van Zetten and Tourism Tasmania CEO Tony Mayell, have been invited to join founder Josef Chromy, managing director Dean Cocker and Ms Giddings at the opening.
Guests arrive from 5.30pm for a 6pm start at Josef Chromy Vineyard, 370 Relbia Rd, Relbia. The formal part of the evening concludes at 7pm, however guests are welcome to stay longer.
Less than 14 days are left until the social media event catering to the mum, parent and personal blogging communities of Australia, the Digital Parents Conference, hits Melbourne.
The conference is an opportunity to leave your online persona behind to network, learn and share at The Sebel Albert Park Melbourne on Friday, 30 March.
With a jam-packed schedule featuring panel sessions, keynote speakers including ProBlogger Darren Rowse, Valerie Khoo from Sydney Writers’ Centre and Nicole Avery from Blog Coaching Boost, workshops, networking opportunities as well as a trade expo, this conference is one bloggers will not want to miss.
The Katerva Awards recognise leaders in sustainability worldwide and Australian social enterprise Barefoot Power was named as the 2011 leader in Energy & Power at a ceremony in Tokyo today.
Barefoot Power CEO Rick Hooper was presented with this prestigious award by Princess Takamada of Japan.
Mr Hooper said it was an honour for Barefoot Power’s work to be recognised by the Katerva Award panel amongst nominees of high calibre. Energy & Power category runners up were Innowattech, Nanosolar, OPX BIO and Sun Catalytix.
“Billions of dollars are spent around the world each year on kerosene, which is not only damaging to the atmosphere and the environment, but is also harmful for people to breathe. Our solar energy solution provides an alternative to kerosene that is more affordable, safer and reduces carbon emissions,” Mr Hooper said.
Seed Organic Cradle
Creating a beautiful, contemporary and safe nursery for your baby can be pricey and confusing, but luxury baby equipment hire specialists Rock-A-Bye Baby Hire can help with the right choice.
Furnish your dream nursery with the very best – without having to invest enormous amounts of money; the best part about Rock-A-Bye Baby Hire’s service is that everything is hired so you’re not outlaying money on products you won’t need after a few months.
Rock-A-Bye Baby Hire has recently added to its exclusive luxury nursery range with the Stokke Collection, and is the only Sydney store to stock the brand, Rock-A-Bye Baby Hire customer service manager Danni Guerreiro said.