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7 Ways to Market Your Business From 1 Piece of Content

March 26, 2015 By Johanna Baker-Dowdell 1 Comment
Image credit: Unsplash.com

Image credit: Unsplash.com

Time. It’s something we all say we could do with more of, especially when it comes to marketing our business. So, I’m going to help you out with my tips on repurposing your content and magically turning one piece into seven.

 

Let’s start with a really simple example of content creation – an email answering a query from a customer. If you think about an email that both explains the reasons behind the customer’s issue and provides a solution, you should have several paragraphs of expertise tied up in those words. This email provides the foundation for much more marketing material.

 

7 things you can do with your email content:

[Read more…]

Filed Under: Business PR Tagged With: article marketing, content creation, ebook, infographic, public speaking, small business marketing, Small Business Promotion, social media, video marketing

Build Credibility with Public Speaking

December 13, 2010 By Johanna Baker-Dowdell Leave a Comment

Speaking about your industry is a very effective way to establish your credibility and promote your business at the same time.

It is the perfect opportunity to show your audience how much you know about the industry, and also a way to let them find out a bit about you through the examples you give, experiences you share and the jokes you tell.

[Read more…]

Filed Under: Business PR Tagged With: business credibility, PR for business, public speaking
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