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What happened to Twitter?

August 17, 2016 By Johanna Baker-Dowdell Leave a Comment
Image from Flickr: https://www.flickr.com/photos/epw/4341554771

Image from Flickr: https://www.flickr.com/photos/epw/4341554771

When I discovered Twitter in 2008 I was a freelance writer and fledgling business owner working from the third bedroom of our home. I was also a new-ish mum looking for different ways to connect with others in the same situation.

 

I had been blogging for two years already and was an active member of a few online communities for women in business and mums in business. It was one of these online friends who suggested I look at Twitter in 2008, and once I did I saw a whole world open up.

 

Physically, more than socially, isolated, I set up an account and dived into a few conversations with people I vaguely knew with the aim of building a bigger social network. For the next few years I was a huge fan of everything Twitter because I could have amazing, funny and inspirational conversations with so many people. I followed all my IRL friends, everyone I met at networking events and anyone who wrote or presented anything I was interested in. My #followfriday (or #ff if there were lots of names) list grew week by week until I became overwhelmed by it. The point is, Twitter was the place to be for someone like me.

[Read more…]

Filed Under: Business Tips Tagged With: broadcasting, David Sarno, Facebook, Futurelearn, Instagram, Jack Dorsey, social media, Twitter, Twitter conversations, what happened to Twitter

Guest Post: Social Media for Small Businesses – Hone Your Self-Promotion Tactics

October 1, 2015 By Johanna Baker-Dowdell Leave a Comment

Social media small business Strawberry Communications

Business management consultant, author, and educator Peter Drucker said, “The best way to predict the future is to create it”.

As a small business owner or self-employed writer, you know the importance of creating your own future, and of using social networking platforms to do it. To an independent employer, social media is a necessity in the modern business world.

Luckily, the most prominent social networking entities understand their role in advertising and developed new applications and tools for those in the business of growing a business.

[Read more…]

Filed Under: Business PR Tagged With: Facebook, small business marketing, small business pr, social media for small business, social networking, Twitter, YouTube

Social Media for Leaders

August 2, 2013 By Johanna Baker-Dowdell 1 Comment

Image: social-media-optimization.com

Last week I presented a session on thought leadership and social media to Tasmanian Leaders congress. The room was full of leaders from within the state’s businesses, government and not for profit sectors and one of the most popular questions was, “how do I know which social media platform to use?”

 

The simple answer is use the platform that works for you and where you know your target audience is, but I’ll go into a bit more detail in this article.

 

Thought leaders are influencers in their field, as well as being on top of industry trends. Social media is a great tool when establishing yourself personally and professionally online because you can share the expertise you have in your industry, which leads to conversations, relationships and, eventually, business.

[Read more…]

Filed Under: Business Tips Tagged With: blogging, Facebook, Johanna Baker-Dowdell, Linkedin, social media, Strawberry Communications, thought leader, Twitter

Using Social Media to Grow Your Business

January 30, 2009 By Johanna Baker-Dowdell 1 Comment

I recently wrote a post about using technology, in particular social media, to market your business. Read it here.

I have since become more involved with social media for business and personal purposes. I have found it led to work, as well as new contacts and greater knowledge. [Read more…]

Filed Under: Business Tips Tagged With: Facebook, social media, Twitter
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