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How Blogging Grows Your Online Profile

June 30, 2014 By Johanna Baker-Dowdell 7 Comments
Image credit: WrongHands1

Image credit: WrongHands1

When you’re looking to make your name as an industry expert, the online space is the place to be. And the easiest way to build your profile as a thought leader is blogging.

 

Why blog?

I’ve been blogging in the personal and business space since 2006 and have watched this world change dramatically in eight years. When I first started blogging I was constantly explaining to people what a ‘blog’ was and why it was useful. Now bloggers have become such powerful forces that they are considered as vital as traditional journalists when it comes to building relationships with the media.

 

Have you noticed how many of the world’s the top thought leaders blog? Think Richard Branson, Naomi Simson and Seth Godin. Millions of people read their words daily. A well-written blog that covers the most important topics in your industry is a vital tool to establish your credibility, but also shows your customers/clients they are dealing with an industry expert. And it helps when people search online too, which we all do now when researching people and businesses.

[Read more…]

Filed Under: Business PR Tagged With: blog, blog for business, Kelly Exeter, Naomi Simson, Seth Godin, Styling You, Y Travel blog

Australian Bloggers All at Sea for the 2014 Digital Parents Conference

November 27, 2013 By Johanna Baker-Dowdell 2 Comments

digitalparentsbutton
The ‘good ship’ Blogger will set sail in March 2014, with some of Australia’s top blogging mums and dads aboard for the fourth annual Digital Parents Conference.

 

In a departure from the previous years’ programs, the 2014 conference will be held on board the Carnival Spirit cruise ship on March 21-24.

 

The 2014 theme is ‘Look Good, Be Good, Feel Good’, with sessions on polishing the look and feel of your blog, creating great content and fostering an engaged community – all tailored with the aim of creating shared experiences.

 

Digital Parents founder Brenda Gaddi said the conference days would be packed with interactive workshops, keynote speakers, one-on-one sessions with experts and plenty of networking opportunities.

 

“We want to encourage bloggers to learn, network and connect, which will happen in the group sessions. However, sometimes you need to delve a bit deeper so we’ve programed some more intensive sessions where bloggers get to pick the experts’ brains,” Brenda said.

 

“All the formal sessions wrap up mid afternoon to give bloggers a chance to explore and take advantage of the amazing facilities on board Carnival Spirit and enjoy some down time with their online friends, but in real life!” she said.

 

Digital Parents Conference is an initiative of Digital Parents, Australia’s largest online community for blogging parents.

 

Tickets for the all-inclusive Digital Parents Conference start from $585.

 

For more information about the conference, bookings or to find out about sponsorship visit digitalparentsconference.com.au

Filed Under: Latest News Tagged With: blog, blogger, Brenda Gaddi, Carnival Cruise, Carnival Spririt, Digital Parents Conference

Digital Parents Conference Tickets Close This Week

February 22, 2013 By Johanna Baker-Dowdell Leave a Comment

The cut off for ticket sales for the Digital Parents Conference is this Thursday, so there is only a matter of days left to grab one.

 

Top bloggers from around the country including Darren Rowse, Kerri Sackville, Nicole Avery and Annabel Candy will be speaking at the two-day event in Sydney on 20-21 March.

 

Digital Parents Conference is now in its third year and aims to empower bloggers with information and tools to succeed in their blogs. The sessions include panels, interactive workshops, keynote speakers, networking opportunities and a sponsor hall all tailored for Australia’s mum, parent and personal blogging communities, Digital Parents founder Brenda Gaddi said.

[Read more…]

Filed Under: Latest News Tagged With: Annabel Candy, blog, blogging, Brenda Gaddi, Darren Rowse, Digital Parents Conference, Kerri Sackville, Nicole Avery

Aussie Blogging Community Descends on Sydney Next Month

February 1, 2011 By Johanna Baker-Dowdell Leave a Comment

It is now only a matter of weeks until the first ever Aussie Bloggers Conference.

The event is sold out, however organisers are planning on making proceedings even bigger by adding to the list of sponsors. This list currently includes Kleenex Mums, Disney, Ogilvy 360° Digital Influence, Rubbermaid, Guardsman and Billie B Brown who have grabbed prime spots to target and engage with Australia’s mum, parenting and personal bloggers.

[Read more…]

Filed Under: Latest News Tagged With: Aussie Bloggers Conference, blog, blogger, blogging, mummy blogger
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