Exhibitions are a major marketing commitment - sometimes even the biggest - for a small business so it pays to make your investment work some magic. The work begins long before you await prospective customers in your shiny newly built exhibition space, but done correctly it can pay big dividends. Any exhibition related marketing activity should encourage prospects … [Read more...] about 8 Steps to Excellent Exhibitions
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10 Tips for Marketing Your Business Online
With so many businesses jumping onto the online bandwagon, you need some savvy marketing to make yourself stand out from your competitors. Here are some tips to get you noticed online. 1. Encourage Web Browsers to Stay Ensure your website is eye-catching and easy to navigate, giving browsers - or potential customers - every reason to stay and have a good look around. … [Read more...] about 10 Tips for Marketing Your Business Online
