Nowadays, more and more of our business is happening virtually, from online retail to video conferences. While unable to achieve the same intimate quality that face-to-face communication can, virtual meetings are more cost-effective and bring international businesses together with a few simple clicks.
When delivering a sales pitch or new business proposition, your personality can play such a big part in winning the trust and support of your audience. It’s much harder to achieve that same level of personal connection via webcam, but that doesn’t mean a virtual pitch can’t be just as successful.
Before you even begin your pitch, make sure you thoroughly research who you’re pitching to, even if you have interacted with this person or company before. Things could have changed, and you need to be as up to date as possible. This will help you tailor your material so it only contains directly relevant information, and could help bridge a more solid connection between you and your listener.