Mumpreneur | Strawberry Communications: Writing & PR

Business & Baby on Board in top 20 for ‘SMART 100’ Readers Choice Index

May 29, 2015 By Johanna Baker-Dowdell Leave a Comment

Business & Baby on Board has been named one of Australia’s most innovative products, in one of the largest and most audacious innovation awards of its kind in Australia – the Anthill Magazine ‘SMART 100’ Index.

The business book written by Tasmanian entrepreneur Johanna Baker-Dowdell was not only ranked in the SMART 100 Product Winners, but was also ranked 16th in the Readers’ Choice list.

“I’m thrilled to have the book I worked so hard to produce recognised by Anthill as an innovative product, but to have the extra recognition from the magazine’s readership is really icing on the cake,” Johanna said.

Business & Baby on Board named in ‘SMART 100’ Index

May 20, 2015 By Johanna Baker-Dowdell Leave a Comment

Business & Baby on Board has been named one of Australia’s most innovative products or services, in one of the largest and most audacious innovation awards of its kind in Australia – the Anthill Magazine ‘SMART 100’ Index.

About Business & Baby on Board

Business & Baby on Board is the mum’s bible for starting out and succeeding in business. These women are mistresses of their own destinies with an armoury of skills that can be utilised while they are bringing up the baby.

The innovation initially came to life when author Johanna Baker-Dowdell’s blog posts about running her business, Strawberry Communications, around children attracted followers and comments, with readers asking for more content like this.

“I was encouraged to write the book Business & Baby on Board because while there were many books and guides to help people wanting to start a business from home, there wasn’t much available specifically to help entrepreneurial mothers,” Johanna explained.

Family comes first for business savvy mums

January 15, 2015 By Johanna Baker-Dowdell Leave a Comment

St.George AusMumpreneur research reveals 43% of mums’ startup a business to spend time with the kids

New research by St.George Bank reveals nearly one in two mums (43%) are motivated to start up a business in order to spend more time with the kids, followed by the desire to have more freedom and flexibility (27%), or to work for themselves (15%).

The survey conducted on the AusMumpreneur network found that while kids and family remain the top priority for mums, balancing a business with raising a family is still the biggest barrier to starting a business (60%), well ahead of other drawbacks such as limited access to funding (28%).

Christmas Gift List for Mumpreneurs

December 15, 2014 By Johanna Baker-Dowdell 4 Comments

It’s 10 days until Christmas and you’ve been busy ticking off items from your Christmas list to make sure everything is perfect for your family’s festivities next week.

That’s great, but have you considered yourself in this equation? If you haven’t, it’s time to sit down with a tea, coffee or cold drink (or something alcoholic if that’s what’s needed) and pick something from this list for you. Yes, you!

Busy mumpreneurs should be rewarding themselves for everything they have achieved in 2014 and this list makes it easy to do just that.

1. Practice self care – the five minutes you’re taking to have a drink and read this are not quite enough. As Helen Butler from Clutter Rescue explains in her interview with Howard’s Storage World, self care could include booking in some time for a catch up with a friend, a facial at your favourite beauty clinic or reading something in the sun sans children. Watch Helen’s interview for more ideas (and some organisation tips too).

My self care picks are: Mary’s Skin Care, The Little Black Dress Project, Business & Baby on Board and Juice Plus.

AusMumpreneur Network announces small business awards

September 12, 2014 By Johanna Baker-Dowdell Leave a Comment

The AusMumpreneur Network is thrilled to announce St.George Banking Group has partnered with the organisation to support home-based businesses as the naming sponsor of the 2014 AusMumpreneur Awards.

This awards program celebrates mums in business who are achieving outstanding success in entrepreneurship, product development, services and innovation.

AusMumpreneur co-owner Peace Mitchell says the partnership between St.George Banking Group and the network is evidence of the important role entrepreneurial women are playing in the small business industry.

Mumpreneurs Shine in National Business Awards in 2014

July 7, 2014 By Johanna Baker-Dowdell Leave a Comment

The best and brightest mumpreneurs from around Australia and New Zealand are will soon be vying for the coveted title 2014 AusMumpreneur of the Year.

Nominations are now open for the 2014 St George AusMumpreneur Awards, with entries closing at the end of this month.

This is the fifth year the AusMumpreneur Awards have won, with the business mum community growing at lightning speed.

AusMumpreneur Network owners Peace Mitchell and Katy Garner said the awards are a reflection of their commitment to supporting mums in business.

Hugs and Kisses Top Aussie Mum’s Happiness List

May 16, 2012 By Johanna Baker-Dowdell Leave a Comment

Anita Lincolne-Lomax with baby Grace

A special hug or kiss (or both) from their children is what makes Australian mums happy.

A survey1 of mothers over the Mother’s Day weekend by wholesale product gateway Babes in Arms revealed mums have simple wishes when it comes to what puts a smile on their faces.

Full results

A hug/kiss from their child/ren 21%

Having my family with me 18%

Waking up to my child/ren smiling at me 17%

All of the above 11%

Sleeping in 11%

A hug/kiss from their partner 7%

Babes in Arms Named Small Business Champion Finalist

April 10, 2012 By Johanna Baker-Dowdell 1 Comment

Adding to a big year in business that saw director Anita Lincolne-Lomax named the 2011 AusMumpreneur of the Year, Babes in Arms can now include Australian Small Business Champion finalist in its accolades.

The specialist national distributor of baby carriers and slings and babywearing expert, Babes in Arms, is a finalist in two categories – Entrepreneurship and Specialised Small Business – in the awards, which are the largest small business awards program in Australia.

Anita Lincolne-Lomax Takes Out AusMumpreneur of the Year

August 29, 2011 By Johanna Baker-Dowdell 1 Comment

2011 AusMumpreneur Anita Lincolne-Lomax

Anita Lincolne-Lomax from Babes in Arms has been named the 2011 AusMumpreneur of the Year at the Bio-Oil AusMumpreneur Awards Ceremony during The Australasian Mumpreneurs Conference at the Mercure Sydney on Saturday.

The ceremony was an opportunity for business mums to celebrate and recognise the best and brightest entrepreneurs, acknowledging success in business, product development, services and innovation.

From throughout Australia and New Zealand mums were motivated and inspired by seeing how others balanced family time with their own successful businesses.

Anita, who is about to have her fourth child, has sourced the best baby carriers from around the globe to build an expansive range suitable for premmies to pre-schoolers.

Clever Mamma Connects Mums in Business

August 2, 2011 By Johanna Baker-Dowdell Leave a Comment

Imagine business life working alongside like-minded mums who understand you, your business, and, most importantly, your responsibilities as a mother. The Clever Mamma community appreciates these experiences and connects mums in business.

Clever Mamma is an online directory connecting Australian mums in business, allowing them to outsource and call on fellow talented business mums to enhance the services they themselves provide.

The specialist target for Clever Mamma is service-based business owners who can then connect to support and encourage the growth of one another’s business.

Founder Danielle Price started Clever Mamma because she noticed a lack of resources where savvy business mums could seek out others in similar situations, connect and network online.

[Read more…]

Filed Under: Latest News Tagged With: business directory, Clever Mamma, Danielle Price, Mumpreneur, mums in business