Facebook can be a great tool for spreading the word when it comes to not-for-profit organisations, but there is a technique to posting content your audience wants to see.
I started volunteering as Food Plant Solutions’ social media coordinator in August 2015 and have been actively posting on the FPS Facebook page since September 2015. Food Plants Solutions helps people in developing countries to grow the best local foods to match their nutritional needs. I post 3-4 times per week with a mix of Food Plant Solutions news, inspirational quotes and fun updates.
I’ve put together some comparisons to show the extent of the relationships FPS has built online in the first five months of my involvement.