Essential tool for business mums

Almost one million Australians operate a business from home. Many of these businesses are run by mothers who are trying to create the lifestyle they want with their family while contributing to the family income at the same time.

While there are many books and guides to help people wanting to start a business from home, there’s not much available specifically to help entrepreneurial mothers. Mothers in business face all the usual start-ups issues such as market research, business registration, taxation and marketing, but they also have to make all this work around their family, so have limited time, suffer from mother guilt and may even need to factor in the housework as well!

So why do it? The answer is simple – many women don’t want to be “just a mum” or finish their career as an employee. They want to experience success they have created themselves. These women are mistresses of their own destinies and they have an armoury of skills which can be utilised while they are bringing up the baby.

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