This post is not about the skills you should have to run a business; it’s about what you need to do if you want media attention. Unless your business revolves around something we absolutely must have, like water or you’re an expert in a medical specialism, you will need some level of publicity to survive. Often that publicity comes in the form of media interest - … [Read more...] about 6 Things Every Media-Savvy Small Business Owner Should Do
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Guest Post: Social Media for Small Businesses – Hone Your Self-Promotion Tactics
Business management consultant, author, and educator Peter Drucker said, "The best way to predict the future is to create it". As a small business owner or self-employed writer, you know the importance of creating your own future, and of using social networking platforms to do it. To an independent employer, social media is a necessity in the modern business … [Read more...] about Guest Post: Social Media for Small Businesses – Hone Your Self-Promotion Tactics